Facebook, now part of Meta Platforms, has evolved significantly since its inception, particularly in how it handles user identity.This report examines the unique ways Gen Z (individuals born between 1997…

Facebook Data Breaches: Scale & Impact (2018-23)Executive SummaryFacebook, now operating under Meta Platforms, Inc., has faced a series of high-profile data breaches between 2018 and 2023, compromising the safety of…

Data sharing on platforms like Facebook has played a pivotal role in advancing public health initiatives, enabling researchers and health organizations to leverage user-generated data for disease tracking, mental health…

Generational differences in attitudes toward Facebook privacy have evolved significantly, driven by technological advancements, data breaches, and changing social norms.For instance, data from the Pew Research Center’s 2021 survey indicates…

The Impact of Facebook Security Alerts on Users: A Generational PerspectiveIntroduction: Generational Customizability, Defining Characteristics, Historical Context, and Societal ImplicationsGenerations are not static entities; they represent cohorts shaped by shared…

Social media platforms like Facebook have become integral to maintaining personal connections, often serving as digital repositories for family memories such as shared photos, videos, and life events. For instance,…

Facebook’s retention rates have shown a marked decline among younger demographics over the 2018-2024 period, presenting opportunities for platform innovation to re-engage these users.For instance, retention rates for the 18-24…

Comprehensive Research Report: Analyzing Meta’s Sustainability Efforts through Marketplace DealsExecutive SummaryMeta Platforms, Inc. (formerly Facebook) has increasingly prioritized sustainability amid growing global pressures to address climate change and resource depletion….

The Impact of Facebook Political Ads on Age Groups: Can Digital Influence Foster a More Informed Electorate?What if Facebook’s political advertising could bridge generational divides, empowering younger users to engage…

Hate Speech on Facebook: Detection Stats and Political ImplicationsIn 2018, a 22-year-old software engineer from a affluent, predominantly white suburb in the Midwest—typically associated with moderate, college-educated demographics—posted a series…